HYPE - Fall/Winter 2025 Collection Introducing Infinite Emblems for Fall/Winter 2025, a collection where signature elements are elevated through texture and craftsmanship. The seasonal logo appears in refined embroidery, bringing...
HYPE - Fall/Winter 2025 Collection Fueled by the relentless energy of sound, speed, and raw attitude, HYPE introduces the Hypersonic Collection — a fearless statement of movement, confidence, and bold...
HYPE - Fall/Winter 2025 Collection This season is all about precision, boldness, and street-ready confidence. Every piece has been reimagined with sharp panel construction, statement wordmarks, and tailored silhouettes that...
HYPE - Fall/Winter 2025 Collection This latest drop pays homage to the golden age of '90s American sportswear, reinterpreted through a modern lens of streetwear edge and athletic pride. To...
As the holiday season approaches, HYPE is teaming up with Sesame Street to bring a fresh, playful twist to your festive wardrobe. This exclusive collection blends the timeless charm of...
The collection draws inspiration from Coca-Cola's graphic redesign logo, which introduced the white swirl or wave known as the Dynamic Ribbon Device. In the 1970s, Coca-Cola's logo design featured a...
HYPE is thrilled to announce the official launch of its exclusive Demon Slayer: Kimetsu no Yaiba apparel collection in Malaysia. This collaboration marks a groundbreaking fusion of urban style and...