HYPE | Beyond The Culture

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SPRING/SUMMER 2026 CNY

As the year turns, HYPE keeps moving. Louder graphics, classic silhouettes for moments in-between.

SPRING 2026 DAY OFF

Easy layers. Worn-in silhouettes.

SPRING 2026 SKATE CAMPAIGN

Cut from city.

TOY STORY | HYPE

A collaboration that embodies imagination and adventure, where streetwear meets storytelling.

New Arrivals

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CNY Seasonal Graphic Crane Tee

CNY Seasonal Graphic Crane Tee

CNY Seasonal Graphic Crane Tee

CNY Seasonal Graphic Crane Tee

CNY Seasonal Graphic Lion Tee

CNY Seasonal Graphic Lion Tee

CNY Seasonal Graphic Lion Tee

CNY Seasonal Graphic Koi Tee

CNY Seasonal Graphic Koi Tee

CNY Seasonal Graphic Koi Tee

CNY Seasonal Graphic Chess Tee

CNY Seasonal Graphic Chess Tee

CNY Seasonal Graphic Chess Tee

CNY Seasonal Graphic Unbreakable Tee

CNY Seasonal Graphic Unbreakable Tee

CNY Seasonal Graphic Unbreakable Tee

CNY Seasonal Graphic Unbreakable Tee

CNY Seasonal Graphic Mahjong Tee

CNY Seasonal Graphic Mahjong Tee

CNY Seasonal Graphic Mahjong Tee

HYPE GIRL

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JUNIOR CLUB

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