In the pulse of Shah Alam’s ever-growing urban culture, HYPE marks its next evolution with the opening of its 16th store, now unveiled at Setia City Mall. More than a new location, this opening represents a continuation of our story; one shaped by community, creativity, and the shifting rhythms of contemporary style.

Spanning 1,938 square feet, the new space carries the signature elements that define every HYPE store: bright and open interiors, clean grey flooring, sleek metal racks, a wooden planter with greenery, glass-framed displays, and of course, the striking black marble surface. A standout feature is the built-in speaker above the wooden accessory rack, enhancing the atmosphere and bringing presence to the space; not just a retail destination, but an experience.

Here, movement, identity, and individuality converge. The shelves carry a full range of HYPE’s signature collections, from essential unisex pieces to the expressive HYPE Girl lineup, as well as the energetic Junior Club collection, displayed beneath the small capital letter 'H'. Every area is curated to reflect a lifestyle shaped not only by design, but by the people and stories that bring it to life.

The opening of our Setia City Mall store stands as a reminder of why we build these spaces: to connect, to inspire, and to push culture forward; one community at a time.

We can’t wait to welcome you in.

Store Details:

HYPE Setia City Mall
L1 - 14 & 15, Level 1,
Setia City Mall,
No.7 Persiaran Setia Dagang Bandar Setia Alam, Seksyen U13,
40170 Shah Alam, Malaysia.

Opening Hours: Monday - Sunday | 10 am - 10 pm